Trademarks – the trademark protection experts

A trademark’s primary function is to differentiate the goods or services of one company from those provided by other competing companies on the market. Trademarks are also used to promote the company’s reputation and consequently signify the quality and good name of its products and services. Catchy brand names influence consumers’ purchasing decisions every day. Over time trademarks develop trust among consumers, create an identity and set themselves apart from the competition.

Protecting trademarks across different categories
A trademark is only protected in relation to the goods and services that it is registered for. When you register a trademark, you need to specify what kind of services and products you would like to use it for.

Your brand represents your innovative products and your good reputation. IPS Irsch makes sure they’re well protected.